OK, it's very suggestive. It's saucy, and the British are great for that. I like it.

'OK, listen. I've read Maxim and I've done a few of these interviews before. Can I have a look at your list of questions before we start?' Blimey. April Palasthy is clearly no shrinking violet. Can this be the same fresh-faced innocent who is causing road accidents up and down the country in the new Snowflake advert?

Perhaps we've caught her at an impatient moment. 'I do get bored easily,' the Virginia-born beauty admits. 'I don't think it's been instilled in me to delay gratification. But I'm working on it.'

And what should we, the British public, be doing to keep confident American ladies like April interested? 'It's important for a man to have charisma, but you've got to know how to use it. There are a lot of men who are great when they can cut the crap, but there are so few men under 30 who can do that. They really have to go balls to the wall.'

Sounds painful. In the meantime, could we tempt her with chocolate? 'I love chocolate, I eat chocolate every day.' So presumably she's getting her fee for the nationwide billboard ads in the form of chocolate bars? 'I don't think a box of free Snowflakes would do it. It's definitely money. The chocolate is the added bonus.'

Now, we've been watching the Flake adverts in slack-jawed wonderment for years, so what does April think of the, ahem, legendary imagery. 'Oh, yeah. It's suggestive.' Suggestive? You are blatantly pleasuring that chocolate bar with your mouth! 'OK, it's very suggestive. It's saucy, and the British are great for that. I like it.'